Sell More Room Nights with Team Robert Nienaber on Board

As an accommodation provider, you know that the quality and quantity of bookings you attract can make or break your business.

Have you tried everything you can think of to sell more room nights, without success? Are you happy with your bookings but not your ADR or the number of nights each guest books?

Would you like to focus more on other aspects of your business without having to worry about these aspects of occupancy anymore? There is a way.

Robert Nienaber and his team of experienced professionals can offer you a wide range of services to help you achieve all your occupancy targets. This is what’s on offer:

A High-Performing Website to Grow Your Brand

Nowadays, all your clients are finding you via online searches, so your website is a good place to start drawing more bookings. Robert Nienaber can help set up a search engine optimized website that will rank for your keywords, or improve your current site’s SEO to help you attract more clients.

We can make sure your website is mobile-friendly, and bring your site in line with modern trends to help your clients find you on the go.

Compelling Content to Help You Sell More Room Nights

A blog is essential for attracting extra traffic to your website and improving your SEO. Robert Nienaber’s team of copywriters will ensure your posts use the most searched keywords for your area by optimizing your existing content.

If you don’t have a blog yet, or you’ve run out of ideas for your existing one, we can fix that too by setting up an optimized blog and regularly providing fresh articles to help you attract more clients.

Going Social Boosts Your Bookings

Social media is one of the most important online marketing tools of our time. Huge numbers of people use these platforms every day.

The best way to reach out to them and inform them about your incredible offering is by means of paid advertising on social media.

Robert Nienaber can help you originate and create these campaigns for you to ensure you get the best value for your money when it comes to paid ads.

Fine-Tune Your OTA Listings

Online travel agent listings are a great way to attract more bookings. The Team at Robert Nienaber can set these up for you to showcase your accommodation establishment in the best light or improve your existing listing.

Enhanced Search and Metasearch Results

Team Robert Nienaber can help set up and optimize your establishments on all the most essential metasearch engines like Tripadvisor, Google, and Trivago.

By pushing your availability and prices straight to these giants of the search environment, we can help draw more direct bookings to your website. This is a far more cost-effective way to get bookings from online searches than via OTAs, who will charge you commission.

An Improved Channel Manager Means Better Bookings

An automated channel manager is vital to spread your rates and availability far and wide across the globe.

Robert Nienaber will set up or improve your existing channel manager to ensure your rates and prices are set up correctly, so you can benefit best from this useful software.

Optimizing Your GDS for Greater Exposure

The Global Distribution System (GDS) helps you reach corporate clients and travel agents across the globe. How does your system measure up?

Robert Nienaber will help you improve your existing setup, optimize your links, or implement a new system, so you can generate as many bookings as possible from the GDS.

Yield Management to Mastermind Supply and Demand

Busy seasons are a time to maximize your income. That means charging more for your services when they’re most in demand.

Out of season, you can charge less to attract more customers away from your competition. This is known as yield management.

For yield management to work properly, you need to keep tabs on the principles of supply and demand all year round. Let Robert Nienaber and team take this load off your hands and help you maximize this complex aspect.

Special Offers Add Value to Your Bookings

Setting up specials is a complicated process and there’s a fine line between rates that are too cheap or not competitive enough.

Our team can help you develop, design, and implement attractive special rates to help bring traffic to your website, increase your number of bookings, or encourage longer stays.

The Best Service in Town Thanks to a Chatbot

There’s a good chance most of your potential customers are looking for accommodation during their after-hours downtime.

If they can’t find an answer to any of the questions they might have at these times, chances are they could look elsewhere for their accommodation needs.

A chatbot, like the one provided by asksuite, is always there for your clients to help provide answers when they need them and can improve conversion rates by up to 10%. With all the answers on hand, they won’t need to look anywhere else.

Team RN can help you make sure your chatbot has the right answers to all the most commonly asked questions. If you don’t have a chatbot yet, we will source the latest, most effective one for you and set it up, too.

Converting Website Visitors into Customers

Website clicks and social media likes and shares are great, but they don’t pay the bills. To succeed in the accommodation industry, you need customers to convert, too.

The best way to ensure your clicks turn into bookings is by having an excellent booking engine in place. We can guide you towards finding the best internet booking engine and help you manage it most efficiently, too.

Are you happy with your current online booking engine, but not sure if you’re making the most of it? We can help you optimize it for best results.

Balancing Guest Feedback with Reputation Management

When people search online for accommodation, they also look at reviews. The higher your review scores, the better for you.

Team Robert Nienaber can help you with tips for getting more reviews, manage your online reputation, and get you more bookings.

Maximize Your Campaigns

Every establishment has one or more unique selling points (USPs). We can help you pinpoint yours and design, develop, and launch campaigns that showcase them to best effect.

Carefully thought-out campaigns highlighting your strong points can and will drive traffic to your website and increase your conversions.

Stay on Track with Your Goals

Even if you implement the latest, most effective methods to increase your bookings, you won’t know if they’re working for you if you don’t keep track of your highs and lows.

We can help you set realistic goals and fine-tune your online marketing to ensure you meet and exceed these targets.

We’re adept at putting these benchmarking metrics and systems in place to help you fine-tune your marketing efforts and sell more room nights.

Start Your Journey Towards Success Today

At Robert Nienaber, we can assist with all or some of the above aspects according to your needs. Our team boasts a wide range of marketing skills and a positive, flexible outlook towards helping you thrive.

As an added bonus, any company utilising the expertise of Team Robert Nienaber and working with us will get a free listing on our growing inhouse travel guide which helps boost your SEO and attract more bookings to your establishment.

Get in touch to discuss how we can help you sell more room nights, today.

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